PUMA Bodywear Campaign

Art Drection

PUMA Bodywear Campaign

Art direction & on-set supervision for PUMA’s seasonal Bodywear & Legwear campaign, celebrating connection, movement, and comfort through a modern sportswear lens.

Featuring PUMA ambassador and athlete Memphis Depay, the campaign captures an energetic yet elevated spirit - where performance meets everyday confidence. The result is a bold visual story that invites everyone to join the Year of Sports and embrace comfort like no other.

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